It has been too long since I have blogged. Luckily, two things I encountered today were just too good not to discuss.
The first one is a hypothetical version of U.S. history under the new Texas and Arizona paradigm. It’s really funny, but ultimately extremely morose because it is not a stretch at all. This is really happening! Don’t forget that.
In the post, most of the movements and events that tarnish America’s reputation are either extremely mitigated or just omitted. Specifically, slavery, the woman’s suffrage movement, Native American removal, globalization, global warming, American colonialism and other topics/events are all victims of this terrible revisionism. Take notice of the fact that the Civil Rights Movement is mentioned. Its presence serves to demonstrate how people glorify the movement, yet undermine its accomplishments. Moreover, also take notice of the fact that only MLK is mentioned. Because of course, the Civil Rights Movement was all his doing.
WTF? From a business standpoint, this is a good move, but from a public relations standpoint, this is possibly a bad move. Decreasing risk for breast cancer involves eating healthy. Partnering with KFC really undermines the whole idea of decreasing risk. However, KFC does have a pretty steady consumer base, so the pink bucket idea will definitely generate revenue, subsequently resulting in more funding for breast cancer research, awareness and prevention. I guess the ends justify the means, in this case.